When a diagnosis is shared, the questions come fast: What happened? How can I help?

For families in crisis, support is critical—but often chaotic. Without a structure to manage communication or coordinate care, caregivers are left to navigate emotional overwhelm and logistical complexity at the same time.

That’s where CaringBridge steps in.

In this episode of Inspiring Women, CEO Tia Newcomer joins Laurie McGraw to talk about what it takes to bring real support into the healthcare experience—not as a nice-to-have, but as essential infrastructure. Under her leadership, CaringBridge is expanding its reach, embedding into points of diagnosis and discharge, and protecting trust in a space where many would trade it for scale.

With two decades of executive leadership across Fortune 100, VC, and private equity–backed health tech and consumer brands, Tia brings a sharp operational lens to deeply human problems and a clear vision for what care can look like when support is treated as essential, not optional.

Key themes explored:

• How can caregiver support become a standard part of the care journey?
• What does it take to grow a mission without compromising its core?
• Why is trust a strategic choice and how do you protect it?
• What can cross-sector leadership unlock in healthcare innovation?